The presidential office of Cheong Wa Dae on Wednesday designated a new logo that emphasizes the image of the new Lee Myung-bak administration as a clean, creative and working government that serves the people.
The new logo has shed the somewhat outdated and authoritative image of the former logo. The new incarnation boasts an improved design to allow the potential users to apply it in a wide variety of forms.
While retaining the picture of the main building symbolizing Cheong Wa Dae, the new logo has been simplified to allow citizens to perceive it in a friendly fashion. The logo improves the overall shape and colors to imply a balanced yet flexible image.
Using a brighter and more transparent blue than in the original logo, the new one stresses an image of Cheong Wa Dae that is progressive and young. The typeface has also been modernized by employing a modern font style.
By Jun Yong-ki /courage@fnnews.com
※ 저작권자 ⓒ 파이낸셜뉴스. 무단 전재-재배포 금지
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The new logo has shed the somewhat outdated and authoritative image of the former logo. The new incarnation boasts an improved design to allow the potential users to apply it in a wide variety of forms.
While retaining the picture of the main building symbolizing Cheong Wa Dae, the new logo has been simplified to allow citizens to perceive it in a friendly fashion. The logo improves the overall shape and colors to imply a balanced yet flexible image.
Using a brighter and more transparent blue than in the original logo, the new one stresses an image of Cheong Wa Dae that is progressive and young. The typeface has also been modernized by employing a modern font style.
By Jun Yong-ki /courage@fnnews.com
※ 저작권자 ⓒ 파이낸셜뉴스. 무단 전재-재배포 금지
< 아이디어의 보물섬! 최신 아이디어 모여라! www.idea-club.com >